From brief to launch: a curated archive of digital craftsmanship.
Each project below represents a specific challenge, a defined constraint, and a solution that balances aesthetic ambition with functional clarity. We don’t build websites; we build tools for business.
The Selection Filter
Not every project makes this archive. The following criteria determine our inclusion, ensuring each case study offers tangible insight for potential clients.
Constraint-Driven
We showcase work where budget, timeline, or legacy systems forced creative problem-solving, not unlimited resources.
Process Visible
We include internal artifacts—sketches, maps, components—to demystify how strategy becomes interface.
Outcome Measured
We avoid vanity metrics. Success is defined by load time, conversion clarity, or a specific user behavior change.
Scenario: The Prague-Based B2B SaaS
Their legacy site loaded in 4.8 seconds on mobile networks, costing them sales leads. We prioritized technical performance over decorative animations. The constraint wasn't budget—it was geography. We built for 3G speeds, not fiber.
Result: LCP improved to 1.4s. The client’s sales team reported fewer "slow site" complaints.
A disconnected brand experience across European markets.
The Challenge: Each country's microsite used different CMS templates, creating visual inconsistency and maintenance chaos for the marketing team.
The Solution: We architected a single, modular design system with localized content blocks, deployed to a shared headless CMS. The constraint was integrating 12 legacy data feeds.
Measurable Outcome: Template creation time reduced by 70%. Marketing team regained control of brand consistency.
Case Studies
A selection of projects with detailed breakdowns of strategy, trade-offs, and final execution.
Kafka's Modern Echo
A digital experience for the Franz Kafka Museum. The design challenge was to translate existential themes into UI without being literal. We used monochromatic grids and purposeful kinetic typography to create a sense of unease and order simultaneously.
Trade-off
- - Sacrificed speed for visual complexity.
- - Risked confusing users with non-standard nav.
- → Mitigated with a persistent, minimal static nav that anchors the experience.
From Clutter to Cravings
The old site was a jumble of text and stock images. We refocused the entire experience on the food photography, using a card-based menu system that mirrors the physical restaurant's menu layout.
European Tech Footprint
A centralized platform for a Berlin-based software company with clients in 5 EU countries. The core constraint was data privacy (GDPR) and a unified customer portal.
Practical Trade-offs
Custom Illustrations vs. Stock Photography
Unique visuals build brand recognition but increase budget and timeline.
→ We use them as focal points, not background noise, to maximize impact per dollar.
Rich Animations vs. Core Web Vitals
Motion guides the eye, but can kill performance if unoptimized.
→ We prioritize micro-interactions (hover states, transitions) over hero videos.
Cutting-edge Tech vs. Client Autonomy
A static site generator is fast but may be unfamiliar for an internal team.
→ We recommend tech stacks the client can maintain, or provide robust training.
What Clients Consider
Based on recent project debriefs with Prague-based clients, these are the three most common decision factors:
- • Portfolio Relevance: "Do you understand my industry's constraints?" (Cultural, B2B, Hospitality)
- • Process Clarity: "Can you explain your decisions, not just deliver outcomes?"
- • Technical Respect: "Will the solution respect GDPR and our existing IT stack?"
Ready to see if your challenge fits our framework?
We don’t take every project. We take the right projects. If your constraints are clear and your goals are measurable, let's talk.